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Your Ultimate Guide To Figure Coaching Business

Jese Leos
· 11.2k Followers · Follow
Published in The Business Of Coaching: Your Ultimate Guide To A 7 Figure Coaching Business
5 min read ·
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Are you passionate about fitness and helping others achieve their goals? If so, starting your own figure coaching business might be the perfect venture for you. Figure coaching involves guiding individuals through their fitness journey, helping them sculpt their ideal physique, and providing support and motivation to reach their desired goals. In this ultimate guide, we will navigate through the key aspects of starting and growing a successful figure coaching business.

Why Choose Figure Coaching?

Figure coaching offers a fulfilling and rewarding career in the fitness industry. As a figure coach, you have the opportunity to make a positive impact on people's lives by helping them transform their bodies and improve their overall health and confidence. You will serve as a mentor, motivator, and fitness expert, guiding your clients towards their desired physique.

Getting Started with Figure Coaching

To kickstart your figure coaching business, it is essential to have the necessary qualifications and certifications. Acquiring a fitness certification from accredited organizations such as the American Council on Exercise (ACE) or the National Academy of Sports Medicine (NASM) will provide the foundation for your career. These certifications validate your expertise and ensure that you are equipped with the knowledge to offer professional guidance.

The Business Book Of Coaching: Your Ultimate Guide to a 7-Figure Coaching Business
by Ajit Nawalkha (Kindle Edition)

4.5 out of 5

Language : English
File size : 2009 KB
Text-to-Speech : Enabled
Screen Reader : Supported
Enhanced typesetting : Enabled
Word Wise : Enabled
Print length : 248 pages
Lending : Enabled

Additionally, it's crucial to choose a niche within the figure coaching industry. You may specialize in specific areas such as competition prep, weight loss and toning, or post-pregnancy fitness. By narrowing down your focus, you can tailor your services to meet the unique needs of your target audience.

Creating a Strong Brand Presence

Building a strong brand presence is vital for attracting clients and establishing credibility in the figure coaching industry. Start by creating a professional website that showcases your expertise, services, and success stories. Utilize long descriptive keywords in the alt attribute of your website's images to improve search engine optimization (SEO) and increase your online visibility.

When crafting content for your website and social media platforms, use engaging and informative articles to establish yourself as an authority in the field. Share workout tips, nutrition advice, and success stories from your clients. Encourage interaction by responding to comments and inquiries promptly. Remember, your online presence should reflect your commitment to helping others achieve their fitness goals.

Attracting and Retaining Clients

One of the biggest challenges in the figure coaching business is attracting and retaining clients. To tackle this, consider offering a complimentary consultation or trial session to potential clients. This allows them to experience your coaching style and see the value you provide. Additionally, offer personalized training programs tailored to each client's goals and fitness level. Continuously monitoring their progress and providing support will demonstrate your dedication to their success.

Word-of-mouth referrals can be a powerful marketing tool for your figure coaching business. Encourage your satisfied clients to share their positive experiences with their network. Consider implementing a referral program, where clients are rewarded for bringing in new clients. This not only helps attract new customers but also demonstrates your continued focus on client satisfaction.

Growing Your Figure Coaching Business

As your figure coaching business expands, you may consider offering additional services to cater to a broader audience. This could include creating online training programs, hosting seminars or workshops, or even writing a book on figure coaching. Continually staying updated with the latest fitness trends and industry developments will enable you to provide cutting-edge services and maintain a competitive edge.

Moreover, networking within the fitness community can open doors to collaborations and partnerships. Attend fitness expos, connect with other professionals in the industry, and consider collaborating with complementary businesses like nutritionists or clothing brands. Collaborations can expand your reach and introduce your services to new potential clients.

Embarking on a figure coaching business can be an exciting and fulfilling journey for fitness enthusiasts. With the right qualifications, strong branding, and a focus on client satisfaction, you can build a successful business that helps individuals transform their bodies and achieve their fitness goals. So, take the first step towards your dream profession and start your own figure coaching business today!

The Business Book Of Coaching: Your Ultimate Guide to a 7-Figure Coaching Business
by Ajit Nawalkha (Kindle Edition)

4.5 out of 5

Language : English
File size : 2009 KB
Text-to-Speech : Enabled
Screen Reader : Supported
Enhanced typesetting : Enabled
Word Wise : Enabled
Print length : 248 pages
Lending : Enabled

The coaching industry runs on assumptions. There is a tremendous amount of knowledge and information out there, but it’s all based on personal experiences rather than facts. Most of it is not researched, or tested, or validated for extended periods of time and has no basis in psychology or science.

Although most of the advice given to aspiring coaches is true for some people, it’s usually based on an individual’s experiences—they tried something and it worked, but often it was a fluke, yet now it’s out there paraded as a fact that is expected to work for everyone.

Looking at all that misinformation spread over and over again was disturbing, annoying, and frustrating for myself as I was creating a company—Evercoach—to help people become better coaches. Evercoach creates tremendous value for coaches, but these coaches, once trained, go out into the world and get terrible advice on how to build their coaching business—advice that has no basis in facts.

So, we decided to write The Business of Coaching to help fix this problem.

In The Business of Coaching we give you an honest opinion on what is really important and critical to building a business that is powerful, sustainable, and long-term. The ideas and strategies in this book have been learned, evaluated, and tested for over a decade in different ways, across different companies, and for different coaches.

This book is designed to give you the tools that could skyrocket your coaching career. But here is the caveat: Given enough time, everything in this book can work for anyone. What you need to do is find that ONE thing that’ll work for you and deliver results today.

What we really hope you get out of this book is the ability to:
• Understand and overcome assumptions in the coaching business
• Communicate in a way that makes your clients listen
• Understand the subtleties of business management
• Craft products that are exciting
• Compound your business growth

We are giving you the tools and letting you experiment with what works for you in your unique circumstances. You get to decide your best experience.

This book is not a bible. That’s the problem with most business books—people take it and follow it religiously. No book is absolute. Humans are different, our experiences are different, and so the results you get will be atypical. Your outcomes will be based on the effort and knowledge you put in and the industry you operate in.

This book is meant to level the playing field and give you all of the insights and strategies that you will need to create a thriving coaching business. How it will manifest for you will depend on the effort you put in it and the depth of your understanding. Some of it might be confusing—there is a lot of information after all. But pick that one thing that works really well for you, and you’ve got yourself a winner.

On a final note, here’s how we suggest you read this book. This is not meant to be read from any page - you’ll skip important ideas and it’ll stop making sense. It’s important to read The Business of Coaching sequentially—following the concepts as they evolve alongside a coach’s journey.

Happy reading!

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